According to Ludus Gaming, the business specializes in play-to-earn (P2E) gaming and is a digital sports and gaming investment vehicle. The two firms will look at further sponsorship options, membership options, hospitality, and events to foster relationships between LDN UTD and other companies in the Ludus Gaming group.
Daniel Gee, the new CEO of LDN UTD, commented: “Ludus Gaming was created to push inclusivity in gaming and the ethos of LDN UTD fits perfectly with our purpose. We explored lots of acquisitions including other esports organisations, but working alongside Olly and the LDN UTD team we knew this would be the perfect fit for our team; leveraging our skills in building long-term commercial partnerships and growing brands.”
Image Credit: LDN UTD