UK bakery chain Greggs and alternative meat maker THIS teamed up to create a unique holiday baguette for the festive season that pairs plant-based turkey goujons with a sage and onion crust, plus vegan gravy and cranberry sauce. The Vegan Turkey and Stuffing Baguette can be found at thousands of Greggs locations and it speaks to the increasing numbers of consumers in the UK who desire alt meat products.
Earlier this year, the partnering brands came together to create their first vegan baguette with southern fried plant-based chicken. Since 2019, Greggs has been expanding its vegan range and the result has been a significant boost in sales. This festive holiday baguette promises to be a treat for all sorts of consumers who are looking for a hearty sandwich that shares a taste of the season without meat.
