There’s a new Japan-only Pringles flavor that infuses the classic taste of sour cream and onion with tangy citrus flavor from yuzu. The Yuzu Sour Cream & Onion crisps can be found in yellow and green canisters, complete with a starry-eyed brand mascot. Officially, this Japan-only Pringles flavor is called Piritto Yuzu Sour Cream & Onion with the “piritto” referencing the sharp, peppery or astringent taste of the product.
The taste of tangy and versatile yuzu is being infused into all sorts of snacks and beverages to satisfy consumers who are looking for complex and interesting experiences with flavor and aroma.
This exclusive Pringles snack flavor joins others that are currently on the market in Japan such as Lightly Salted, Cheeeeeese and Otsumami Nori.